Extend you customer strategy

Turn strangers into friends…
Turn friends into customers…
and then do the important job…
Turn customers into salespeople.

– Seth Godin, Small is the new Big (2006)

Create hospitality not service, extend how you treat your employees first and then your customers. Create a hospitable workplace and your customers will benefit and keep coming back.

Create simple elegance with everything you do, be frictionless. Read my new book, Frictionless to learn more.


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