Triggers (what triggers us?)

30 Triggers by Sugarman

1. Consistency
2. Product Nature
3. Prospect Nature
4. Objection Raising
5. Objection Resolution
6. Involvement and Ownership
7. Integrity
8. Storytelling
9. Authority
10. Proof of Value
11. Emotion
12. Justify with Logic
13. Greed
14. Credibility
15. Satisfaction Conviction
16. Linking
17. Desire to Belong
18. Desire to Collect
19. Sense of Urgency
20. Exclusivity
21. Simplicity
22. Guilt
23. Specificity
24. Familiarity
25. Patterning
26. Hope
27. Curiosity
28. Harmonize
29. Mental Engagement
30. Honesty

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